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Behavior-Based Loyalty
Reward the actions you already want — from direct deposit to new accounts.
The Travel-Powered Loyalty Platform Built for Credit Unions
CU Travel 2.0 is launching in Q1 2026 - get a live preview and see how travel drives loyalty, revenue , and PFI status.
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Trusted by Forward-Thinking Credit Unions Nationwide
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Travel is the New Battleground for Loyalty
Travel is redefining loyalty - and the biggest players already know it.
Chase, Capital One, Amex, and SoFi are pouring billions into travel because younger members value experiences over everything else.
But now, Credit Unions can compete and win.
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CU Travel helps your credit union:
- Boost card usage and non-interest income
- Attract the next generation of members
- Deepen adoption of core products
- Differentiate your credit union
- Build emotional loyalty through experiences
- Deliver everyday value your members actually feel
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What’s New in CU Travel 2.0
Card-Based Travel Rewards
Turn everyday spending into travel points.
CU-Branded Booking Platform
Private member-only travel rates - consistently better than major public sites.
Community-Driven Engagement
Group trips, travel goals, and shareable experiences.
Fast Launch. Full Support.
Fully branded, fully managed, and integrated into mobile + online banking.
From Rewards to Relationships: A New Playbook for CU Growth
Watch how visionary CUs are using CU Travel to spark emotional loyalty and stand out in a crowded market.
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See CU Travel in Action
Get a Live Demo of CU Travel 2.0
See how credit unions are using travel to spark emotional loyalty, increase engagement, and create new revenue streams.
You'll get:
- A guided platform walkthrough
- Real examples from partner credit unions
- Early access to our 2026 launch cohort
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CU Travel 2.0 Launching Q1 2026 - Limited Spots
We're preparing for our next cohort of credit union partners as we roll out CU Travel 2.0 in early 2026.
Spots are limited - book a demo to secure priority onboarding.
Frequently Asked Questions
We already have a rewards program. Why switch?
Most credit unions do. But CU Travel isn’t just another rewards platform — it’s a relationship-building ecosystem that taps into the emotional power of travel.
- Works alongside or replaces your current program
- Holistic behavior-based ecosystem where rewards are tied to CU objectives like going paperless, direct deposits, new loans, etc. – all customizable to your goals
- Offers exclusive travel perks members actually want — not just points for toasters
Think of it as an upgrade, not a replacement.
We don’t have time for a big project right now.
Good news — CU Travel is built for fast, low-lift launch.
- One-click digital integration
- Fully managed onboarding and campaigns
- Branded and customized for your CU — without burdening your internal team
We handle the heavy lifting. You focus on growth.
We don’t have a big budget to invest right now.
CU Travel is performance-aligned and revenue-generating — not just another expense.
- No massive upfront costs
- Generates new income via card usage, product adoption, and travel commissions
- Scales with your membership size — ROI from month one
You’re not just spending — you’re building a new income stream.
Is this just for big credit unions?
Not at all. CU Travel works for credit unions of all sizes — from 10,000 to 1,000,000+ members.
The platform scales to fit your needs, and we tailor the launch based on your goals and capacity. Whether you want to grow interchange income, attract new members, or increase product adoption — we’ve got a path for you.